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TLC Marketing Worldwide Press Office
TLC Worldwide Africa is a global MarTech solution that rewards consumer behaviour with experiences. For 30 years, we've been connecting people with experiences that match their passions. The uniqueness of our business model is doing this for a fraction of the cost, making it commercially viable for brands to offer free experiences to their consumers as a reward for sales, engagement, and retention.
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Latest news

TLC Marketing SA sweeps industry awards, winning coveted 'Agency of the Year 2022' award for the 3rd time
TLC Marketing South Africa is proud to announce that it has been named the Agency of the Year 2022 at the ninth Annual Frankie Awards. This prestigious achievement is a testament to the agency's commitment to excellence, and most importantly client satisfaction. 8 Mar 2023 Read more

Womanhood - what does it mean to you?
So, a difficult and complex question to define in just one line, yet it's at the core of every woman's existence. Some can articulate it; others just live it. One thing is certain though, everyone is impacted by it, inspired by it in one way or another. 10 Aug 2022 Read more

Rewards programmes are broken. Here's how to really win customer loyalty
We're deep into the age of loyalty and rewards programmes, with just about every bank, insurer, retailer, and service provider offering an initiative of some sort that purports to reward their customers for behaviour that demonstrates loyalty to their brand. 30 Sep 2021 Read more

Today's business leaders speaking to tomorrow
Business innovation is driven by digital transformation and leaders with a knack to envision future trends. African business and entrepreneurs are known for making a noticeable difference by building and growing brilliant business while creating much-need jobs on our continent. Such accomplishment needs to be both celebrated and discussed in order to share valuable advice to our future risk-takers. 9 Jun 2020 Read more

Understanding rewards-based marketing
TLC Marketing Worldwide, a rewards-based company established in 1954, is premised on two core principles, namely that brands should add value rather than discounting and that added value should reward everyone. With increasingly fierce competition and the constant founding of new brands and stronger customer experiences, it is no longer sufficient for a business to simply advertise to sell a product or service. Brand preference and loyalty needs to be established to ensure consistent engagement, increased sales, referrals, and improved customer retention. With TLC, this is done through adding value at no additional cost to clients or their customers and/or consumers. 18 May 2020 Read more

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TLC Worldwide Africa
2nd Floor, Block B, 150 Linden Road
Strathavon, Sandton

+27(0)11 676 7700

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