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Founded in 2010, Irvine Partners is a full-service public relations and integrated marketing agency with offices in London, Cape Town, Johannesburg, Nairobi and Lagos.
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Debt levels in SA could finally see the growth of the rental goods economy"Every time you borrow money, you're robbing your future self." - Nathan W. Morris, personal finance expert. 7 Aug 2020 Read more

Swapping outsourcing for in-house expertiseLessons from personal experience -- Shaune Jordaan, Hoorah Digital 10 Jul 2020 Read more

Beat the lockdown blues with #LoveCapeTownSouth Africa has been in lockdown since the end of March, and even with the easing of regulations, movement and gatherings remain restricted as we unite to contain the spread of Covid-19. 2 Jul 2020 Read more

Offices need to go above and beyond for health and safetyAs a number of offices around the country were reopened this week in line with the Level 4 lockdown regulations, companies found themselves scrambling to put in place the essential measures to ensure a healthy work environment for returning staff. David Seinker, founder and CEO of The Business Exchange (TBE) serviced office spaces, shares his thoughts on how companies can keep their employees safe during these unprecedented times. 15 May 2020 Read more

Pivoting on a budget: Driving effective marketing in a 'cut-back' economyThe mental processing of lockdown looks a lot like the five stages of grief. As entrepreneurs, we initially denied the impact on our businesses; we were used to working from home - what would the difference really be? Confronted with the stark increase in home responsibilities with a correlated decrease in wine supplies, anger set in, followed by a quick shift into depression. Our bargaining attempts saw us avidly signing petitions to lift sales bans on rotisserie chickens and cigarettes. Battles hard-won and the lockdown essentially extended, we entered a new phase I've dubbed panicceptance - a state of accepted reality underpinned by feelings of sheer panic. 5 May 2020 Read more


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