Latest newsFrom nostalgic flavours to protein-packed convenience, consumers are driving a breakfast revolution where health meets indulgence, and convenience meets creativity. Whether it’s a quick on-the-go bite or a late-night snack, the modern breakfast cereal is being reimagined to meet changing lifestyles and rising expectations, turning the first meal of the day into a highly competitive and innovative category. Across the board, brands are finding that the future of Breakfast Cereals lies in the delicate balance between what’s good for you and what tastes great. 16 Apr 2025 Read more Globally and locally, the supplements market is being energised by a rising demand for natural and organic products. As health-conscious individuals become more discerning about the products they consume, there is an increasing preference for clean, plant-based ingredients that align with a holistic approach to wellness. As a result, there has been a rise of innovative Supplement offerings prioritising clean, sustainable, and chemical-free formulations. 9 Apr 2025 Read more There has been an increase in demand for female-focused healthcare products, with the vitamins industry being no exception to this movement. This includes demand for Vitamin products that holistically address all aspects of female health, from pregnancy to menstruation and menopause, and a variety of other health concerns relevant to women throughout different life stages. In response, market players have been investing in developing innovative female-focused Vitamin products to meet the unique needs of female consumers. 2 Apr 2025 Read more Stronger-than-expected global economic growth, combined with high interest rates, has led to a 1.3% increase in the value of the long-term insurance market in South Africa. These conditions have created a favourable operating environment in 2024, with expectations of continued growth into 2025. Insurers, both global and local, are capitalising on this momentum by introducing customised, flexible Long-Term Insurance products and services. 26 Feb 2025 Read more As the global insurance landscape continues to evolve through digital transformation, artificial intelligence (AI) is playing a pivotal role in reshaping the short-term Insurance industry, by driving significant advancements in customer engagement, operational efficiency, and claims processing. This trend is also prominent in South Africa, with AI innovations, particularly AI chatbots and generative AI, gaining traction among local insurers, enabling them to better serve consumers while tackling issues like financial exclusion and fraud. 27 Nov 2024 Read more The sports and energy drinks market is witnessing robust growth, driven by the powerful influence of celebrity and influencer endorsements. Brands both globally and locally are rolling out innovative, lifestyle-focused sports and energy drinks offerings that harness the brand power of athletes, influencers, and celebrities. These strategic partnerships boost sales and amplify brand visibility by connecting products with influential personalities, whose credibility and popularity resonate strongly with target audiences, thereby capturing consumer attention. 27 Nov 2024 Read more Both globally and locally, the bottled water market has seen significant innovation in packaging designs, driven by consumer preferences for convenience, sustainability, and enhanced functionality. This shift is part of a broader trend, with demand for user-friendly packaging surging as health-conscious individuals prioritise hydration on-the-go. Consequently, companies are increasingly adapting their product packaging to meet these evolving consumer needs, resulting in the introduction of an array of innovative packaging designs, such as tethered bottle caps. 25 Nov 2024 Read more The local fast food market is embracing innovative technology to drive the appetite for local and internationally-inspired fast food, by enhancing customer service and efficiency, and satisfying the demands of South African consumers. Not only limited to enriching the customer experience, this technology is also being used to improve engagement with fast food brands, promote new products, and optimise internal processes, thereby boosting the local fast food market. 4 Sep 2024 Read more Cold coffee consumption is becoming increasingly popular among global and South African consumers, due to its distinguished, milder taste, as well as its ability to offer consumers convenience and on-the-go refreshment, particularly during warmer seasons. As a result, some consumers are giving hot Coffee the cold shoulder, with market players focusing on innovation in cold and iced Coffee products, in both ready-to-drink (RTD) and instant Coffee formats, as well as in terms of in-store menu options, to cater to evolving consumer preferences. 28 Aug 2024 Read more Globally, tea consumers are expecting more from their favourite hot drink than simple flavour and enjoyment, with increased demand for tea that also provides a freshly brewed cup of functional health benefits. This is in line with a shift towards healthier consumption trends, resulting in the release of new and innovative functional tea products. On top of leveraging the natural health benefits offered by tea itself, these products typically include a variety of scientifically-backed ingredients, designed to support different areas of health and wellness. 21 Aug 2024 Read more Globally and locally, the Supplements market is being energised by a rising demand for products that improve cognitive and sleep functioning, as consumers increasingly focus on enhancing cognitive and mental well-being. As a result, there has been an influx of innovative Supplement products offering a variety of cognitive benefits, which include both enhancing and boosting performance, as well as consumer mental health, in terms of relieving anxiety, stress and improving sleep, amongst other benefits. 3 Jul 2024 Read more Worldwide, industry players are having to continually align with the capricious needs of consumers, due to busier lifestyles and shifting preferences. These consumer demands have spurred the development of numerous vitamin products, offering functional benefits tailored to address daily consumer stressors. These innovative vitamin products also offer increased convenience to consumers with busy lifestyles and non-traditional vitamin preferences, which is helping to drive the growth of the global and South African vitamins industry. 26 Jun 2024 Read more Globally, consumers are seeking convenient, effective, and safe Analgesic products, capable of alleviating a wide variety of joint and muscular pain, as a result of intensive work outs, menstrual cramps, arthritis, and sedentary lifestyles, among others. Topical Analgesics, such as patches, creams, and gels, are becoming a popular alternative to traditional oral consumable Analgesics, by offering quick and effective relief for these aches and pains, thereby helping to drive demand in the Analgesics market. 19 Jun 2024 Read more As the prevalence of allergy-related symptoms and conditions, particularly allergic rhinitis, continues to increase exponentially, consumers are seeking more convenient and efficient solutions to cope with the impact of these allergies and improve their overall quality of life. As a result, there are an increasing number of players pivoting towards the development and introduction of different nasal spray products, which are positioned as being a safe, effective, and convenient way of managing allergy symptoms. 12 Jun 2024 Read more Following the significant increase in premium volumes of 9.1% in 2021, due to a strong recovery from the Covid-19 pandemic, the global long-term (life) insurance industry contracted by 3.1% in 2022, based on the erosion of consumer savings and nominal premium growth during the year. 6 Mar 2024 Read more Both globally and locally, consumers are becoming increasingly aware of the many benefits associated with probiotics, resulting in growing demand and innovation in the probiotics industry. With this, market players have been launching new probiotic products that offer multiple benefits, over and above gut health, through the incorporation of multiple strains and added functional ingredients. These multi-strain and combination probiotic products are also supporting the South African market, by offering consumers well-rounded products that address a variety of issues. 22 Nov 2023 Read more Globally, the concept of embedded insurance has become increasingly popular in the short-term insurance industry, by making the purchase of insurance more attractive, streamlined, personalised, and an intuitive part of the buying process for various products and services. Embedded insurance allows consumers to purchase insurance on the website or app they are using, without having to directly approach insurance companies. General examples of this trend include purchasing travel insurance when booking a plane ticket and giving consumers the option to purchase insurance tailored to the specific car they are buying. 15 Nov 2023 Read more Rising environmental awareness and calls for heightened sustainable efforts from corporations have come to the fore in the bottled water industry, both globally and locally. As such, companies are strengthening their efforts to adapt products to meet these evolving consuming needs, which has resulted in a new wave of innovative, sustainable packaging solutions. Local consumers have also been thirsty to support brands which advertise their sustainability, with local manufacturers extending these efforts beyond eco-friendly packaging, to include various CSI initiatives. 4 Oct 2023 Read more In both the global and South African markets, pet owners are increasingly placing greater importance on the health and wellness of their furry companions, particularly due to ongoing pet humanisation trends. This is being leveraged by pet food players in the pet care market, with the release of specialised diet health food that targets different health areas in pets, such as digestion, joint health, skin and coat health, and immune support, amongst others. 27 Sep 2023 Read more Within the South African Fast Food market, there is a growing love for 'local is lekker' which is resulting in robust market growth, driven by large servings of locally focused advertising and marketing, such as load shedding and the country's ever-popular braai culture. At the same time, township culture is having a supersized effect on the domestic market, not only in terms of flavours and offerings, but also demand and investment, with players leveraging this growing popularity to create a uniquely South African fast food experience. 21 Aug 2023 Read more
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