Latest newsThe Protection of Personal Information Act (PoPIA) was proclaimed by the president in July 2020 and from 1 July 2021, any person or organisation that keeps any type of records relating to the personal information of anyone, including companies as a juristic person, is required to comply or face very heavy fines. 8 Apr 2021 Read more Enterprising women, who run their own businesses, can benefit from a Gauteng-based two-day masterclass that discusses successful entrepreneurial characteristics and attitudes and looks at the specific management issues of women in business; offering instantly usable tips and checklists. 26 Jul 2018 Read more Many people prefer to process their information visually (V) and therefore think of the world in terms of visual references or pictures. Auditory (A) and kinaesthetic (K) people think primarily in sounds and feelings, but you want all of them to read and react to any content you may put out. 18 Jan 2018 Read more In a world of content writing, social media and e-news, the temptation to place all one's confidence in the new marketing credo is overwhelming. After all, with a thousand new 'likes' and happy faces, everyone wants you. 6 Nov 2017 Read more Effective headlines captivate audiences, essential as attention span is now around 15 secs (think billboard). Media websites want click-through, print media want purchasers - all depend on great headlines. 12 Sep 2017 Read more
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