#AfricaMonth: Brands and cultural diversity across Africa
#AfricaMonth: Brands and cultural diversity across Africa

A one-size-fits-all approach to marketing communications does not work in Africa, or any of its 54 countries.

By Trevor Chueu 23 hours ago

#AfricaMonth: Africa is evolving into a global innovation powerhouse
#AfricaMonth: Africa is evolving into a global innovation powerhouse

As Africa's economic growth accelerates, the continent is evolving from one of the world's major sources of mineral resources into a global innovation powerhouse. Africa is rapidly diversifying from its traditional strengths in mining, oil and agriculture into the technology and creative industries that are reshaping humanity's future. By 2050, over a quarter of the world's population will be African.

By Pieter Bensch 1 day ago

#AfricaMonth: Beware - Africa's brand growth comes with counterfeiting challenges
#AfricaMonth: Beware - Africa's brand growth comes with counterfeiting challenges

Africa Day is celebrated on 25 May 2018 and marks the formation of the African Union. Africa has seen a vast increase in investment and growth over the past 50 plus years and many companies have already mobilised to capture this emerging demand.

By Vanessa Ferguson 1 day ago

Africa's top 50 innovators announced
Africa's top 50 innovators announced

KIGALI, Rwanda - The Africa Innovation Summit has announced Africa's top 50 innovators, selected from across the continent to exhibit at the innovation forum next month.

1 day ago

Where will GDPR and PoPIA leave digital marketing?
Where will GDPR and PoPIA leave digital marketing?

2018 is officially the year of privacy: The EU's General Data Protection Regulation (GDPR) will officially come into force on 25 May, followed by its local cousin, PoPIA in the second or third quarter of the year. You may be feeling this already - who hasn't received a flood of Privacy Policy and Data Protection Policy updates from around the world.

By Elizabeth de Stadler 3 days ago

Zimbabwe applies to rejoin Commonwealth
Zimbabwe applies to rejoin Commonwealth

To re-join the Commonwealth, Zimbabwe must demonstrate that it complies with the fundamental values set out in the Commonwealth Charter, including democracy and rule of law, plus protection of human rights such as freedom of expression.

3 days ago

African bank wins digital strategy award
African bank wins digital strategy award

LOME, Togo - Pan-African Bank, Ecobank, wins Best Digital Strategy Award from Retail Banker International. Ecobank's digital strategy leverages digitalisation for scale and ubiquity and is a key component in its ambition to be the top consumer financial services franchise in Africa.

21 May 2018