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Episode 142: Graham Warsop on his IMC keynote speech: Marketing - where to from here?

Date: 30 Jul 2015
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Getting a feel for the luxury market in Africa
Getting a feel for the luxury market in Africa

Prestige marketing isn't just about classy shots of high-end products - you still have to follow the tried and trusted marketing methods that make people relate to your brand, especially on the continent...

By Leigh Andrews 28 Jul 2015 14:00

Facebook's Internet.org free basic services are bringing African people online
Facebook's Internet.org free basic services are bringing African people online

Facebook celebrated the one-year anniversary of the introduction of the Internet.org app by hosting a Developer Day at iHub in Nairobi, Kenya on 27 July 2015 and introducing new services...

28 Jul 2015 11:18



PAMRO 2015 in Tanzania offers top media research speakers
PAMRO 2015 in Tanzania offers top media research speakers

PAMRO has lined up a bank of international speakers representative of the best minds in media research methodologies who will discuss the latest global trends...

22 Jul 2015 09:23

PAMRO conference to tap into African media research
PAMRO conference to tap into African media research

The 16th annual Pan African Media Research Organisation (PAMRO) conference is set to take place this year in Tanzania from 23 - 26 August at the Best Western Coral Beach Hotel, Dar es Salaam...

3 Jul 2015 12:42

Tanzania: E-commerce boosts entrepreneurship
Tanzania: E-commerce boosts entrepreneurship

More entrepreneurs are being aroused through online retail platforms, stakeholders say...

12 Jun 2015 13:24

Five African Bitcoin startups to watch
Five African Bitcoin startups to watch

Bitcoin is gaining traction worldwide, with the first quarter of 2015 seeing record levels of investment pumped into Bitcoin startups globally. Africa is no exception to the trend...

By Gabriella Mulligan 26 May 2015 13:26

Tanzania: Zantel launches real time news service
Tanzania: Zantel launches real time news service

Zantel mobile phone subscribers will start to get real time entertainment news through their smart phones under a new product code named, Zuninga television...

14 May 2015 10:27

Tanzania: E-commerce continues to win hearts
Tanzania: E-commerce continues to win hearts

Convenience, variety and at times an easy diversion from unforeseen circumstances have been highlighted as some of the contributing factors to increased retail in e-commerce in the country...

By Masembe Tambwe 11 May 2015 10:59

Chris Roper's 'night, Knight' announcement gets social media buzz
Chris Roper's 'night, Knight' announcement gets social media buzz

Social media is buzzing with the news that Mail & Guardian Online's editor-in-chief of six years, Chris Roper, has resigned...

7 May 2015 08:01

Tigo launches bid to become biggest 4G network in Tanzania
Tigo launches bid to become biggest 4G network in Tanzania

TIGO Tanzania has launched a brand new 4G LTE technology that will make it the biggest and fastest Internet network in the country...

28 Apr 2015 08:59

Giving Africa's medical innovations a global audience
Giving Africa's medical innovations a global audience

What do the realms of TV, medical issues and Africa have in common? The Med in Africa show says Alex Jakana, Executive Producer, Editorial Partnerships for BBC Africa...

By Leigh Andrews 21 Apr 2015 14:00

The mobile revolution in Africa
The mobile revolution in Africa

The influx of mobile phone has enhanced ease of access across the world - no more so than in Africa...

17 Apr 2015 15:25

Calling Africa's journalists...
Calling Africa's journalists...

CNN International and MultiChoice this week officially launched the CNN MultiChoice African Journalist 2015 Awards...

17 Apr 2015 06:41

Dar to host 7th East African Media Summit
Dar to host 7th East African Media Summit

Dar es Salaam city has been chosen to host this year's instalment of the East African Media Summit being organised by the EAC Secretariat together with the East African Business Council (EABC)...

By Marc Nkwame 10 Apr 2015 09:26

PAMRO meeting on Media Research for One Continent
PAMRO meeting on Media Research for One Continent

The 16th PAMRO meeting and All Africa Media Research Conference will take place from 23 - 26 August 2015 in Dar es Salaam, Tanzania at the Best Western Coral Beach Hotel...

9 Apr 2015 11:15

The eight criteria that distinguish B2B markets from B2C markets
The eight criteria that distinguish B2B markets from B2C markets

WASHINGTON DC, US: The B2B market is different in fundamental ways from the B2C sector. This article discusses the eight key criteria that distinguish B2B markets with implications that directly affect market research...

By Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015 12:21

TCRA for developmental oriented radio content
TCRA for developmental oriented radio content

Tanzania Communications Regulatory Authority (TCRA) Director General, Prof John Nkoma has stressed on the need for communication service providers to serve the public with content that will foster development...

By Nelly Mtema 27 Mar 2015 10:47

African business reporting in the spotlight
African business reporting in the spotlight

If you thought the state of business in Africa was stagnant, think again. Lerato Mbele, Presenter of Africa Business Report on BBC World News, tells us about its vibrancy...

By Leigh Andrews 12 Mar 2015 08:00

YFM youth about to be clued up to the BBC Minute
YFM youth about to be clued up to the BBC Minute

Saturday, 14 February wasn't just about bumped-up prices for red roses and chocolates - it also saw the launch of BBC Minute, a one-minute global English news round-up on YFM...

By Leigh Andrews 10 Feb 2015 14:00

Tanzania's Tigo pays out millions to users
Tanzania's Tigo pays out millions to users

Tigo, one of Tanzania's mobile phone operators, has paid out millions to its users, reports Mobile Money Africa...

4 Feb 2015 08:25

Revealed: How BBC.com's doing African digital news justice
Revealed: How BBC.com's doing African digital news justice

Who better to provide news from the continent, for the continent, than the news service with more reporters in Africa than any other broadcaster, bbc.com...

By Leigh Andrews 30 Jan 2015 14:00

Tanzania shuts major East African newspaper
Tanzania shuts major East African newspaper

Arusha - Tanzania has suspended the publication of a major regional newspaper, the East African, with diplomats voicing concern at a possible crackdown on press freedom ahead of elections in October...

28 Jan 2015 13:00

M-Pesa takes East Africa by storm
M-Pesa takes East Africa by storm

M-Pesa, the mobile-phone wallet has provided new financial options to places where banks and credit cards are scarce and cash has long been king...

26 Jan 2015 08:34

Digital OOH displays promote social interaction in Tanzania
Digital OOH displays promote social interaction in Tanzania

Samsung Electronics Tanzania, in partnership with one of Tanzania's outdoor players, Continental Outdoor Media, has embarked on an innovative campaign to share experiences among technologically empowered and social media-connected audiences...

17 Dec 2014 12:41

Tigo Pesa pays out $1.8m profit to users
Tigo Pesa pays out $1.8m profit to users

Three months after Tigo paid a profit of TZS 14.25 billion ($8.64m) accumulated in the Tigo Pesa Trust Account to its users, the company has announced the first of its regular quarterly payments worth $1.8m to Tigo Pesa users...

1 Dec 2014 10:52

Mahindra Comviva enables domestic interoperable mobile financial service
Mahindra Comviva enables domestic interoperable mobile financial service

A new service, powered by Mahindra Comviva, allows Airtel Money and Tigo Pesa customers in Tanzania to send and receive money directly between the mobile money accounts of these two service providers...

14 Nov 2014 10:16

[AfricaCom 2014] FB's mission: to get Africa online
[AfricaCom 2014] FB's mission: to get Africa online

Consider how your life would change tomorrow if the internet was to be 'switched off'. Sure you could bear it for a week or so, but once the horrifying reality of, for instance, having to go into a bank kicks in...

By Sindy Peters 13 Nov 2014 12:38

Application economy creates opportunity for Africa
Application economy creates opportunity for Africa

We all live in an application economy. Retail, news, entertainment, banking, education, government, communications - everything is driven by a connected, mobile, application-based world...

By Gary Lawrence 30 Oct 2014 10:12

Tigo, Facebook take Internet.org app to Tanzania
Tigo, Facebook take Internet.org app to Tanzania

In a move that is expected to promote internet adoption in Tanzania, Tigo is now offering free access to basic internet services through Facebook's Internet.org app...

30 Oct 2014 07:32

Positioning luxury brands in emerging markets
Positioning luxury brands in emerging markets

We recently launched of a new premium whisky in the Tanzanian market. Do Tanzanians care where it's from, how it's made or who drinks it?

By Cobus van Zyl 28 Oct 2014 14:06

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